Merkle announced the winners of the Marketing Innovation Awards, honoring those companies, brands and market leaders who are driving the advancement of the CRM movement.
Merkle announced that its Response Management Group (RMG) subsidiary has been selected to provide order management, call center and fulfillment services for M. Steves (www.msteves.com), a Maryland-based company that offers skincare products for the modern woman.
Merkle announced it has been selected by Eddie Bauer to manage the premium clothier's CRM activities including marketing database, email marketing, campaign management and analytics.